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Samuelson Furniture once again adds to its ever expanding team of professionals
(Paterson, NJ. - November 2011) Samuelson Furniture once again adds to its ever expanding team of
professionals. Heather Leidelmeyer of Samden Inc. is part of our contract sales team covering Houston,
San Antonio & Austin Texas. Our west coast will be represented by Tamara Bartley who is covering Northern
CA south to Fresno & Monteray and Reno Nevada. Lou Kauffman of Lou Kauffman & Associates is covering
Southern CA and Las Vegas Nevada. These new individuals bring years of experience to our team who will
service our customers with their professionalism and expertise.
Boutique Design NY is right around the corner
(Paterson, NJ. - October 11, 2011) The Boutique Design NY at the Javits Center on
November 13 - 14th is right around the corner. We look forward to seeing you at our booth 3101
Miami Beach HD Boutique
(Paterson, NJ. - October 11, 2011) On September 13 - 14th, 2011, we participated in
HD Boutique held in Miami Beach Florida. We were very excited to introduce more of our
newly designed seating and case goods, each piece produced by skilled artisans and talented
finishers.The response was wonderful.

Las Vegas Hospitality Design Expo
(Paterson, NJ. - June 23, 2011) Once again we participated in the Hospitality Design Expo in Las Vegas.
Our 20 x 30 booth stood out with its Alice in Wonderland Tea Party theme.
This gave us a playful platform to show off our newly designed chairs as well as our case goods. These were a beautiful
addition to our already existing line. We enjoyed sharing with you our time in Vegas and look forward
to being a part of your next project.

ASID Samuel & Rhoda Chalfin Scholarship
(Paterson, NJ. - June 23, 2011) Lawrence Chalfin, president of Samuelson Furniture will be attending
the ASID NJ Chapter Program Meeting at the Willow School in Gladstone NJ on June 16th. There he will be
acknowledging the winners of the Annual Samuel and Rhoda Chalfin Scholarship. This year the NJ Design
students competed in seating design and winners were chosen. We are proud to announce that the 2011
winners are Cheryl Aldrich (Brookdale CC), Tristan Pashalian (NJIT), Kathleen Mulshine (Brookdale CC),
Jacqueline Currie-Taylor (Brookdale CC), and Christopher Dobles (Berkeley College). Each recipient will
be awarded a prize of $500 to use for their school or interior design program of their choice.
The scholarship is named in honor of Samuel and Rhoda Chalfin, the parents of the company’s current
president, Larry Chalfin. The New Jersey ASID is grateful to Samuelson Furniture for honoring these
students and encourages others to apply for the competition in the upcoming years. For further information,
please contact the NJ ASID chapter at 732-787-5981. Samuelson Furniture Inc. A 'to the trade only'
Industry Partner of the New Jersey Chapter of the ASID.
Through four generations, Samuelson Furniture has remained true to its roots, built on solid
principles and dedicated to creating the finest handcrafted furniture built to last a lifetime.
The company offers three distinct furniture collections, Delano, Invincible and Samuelson Contract,
with each piece having the heirloom quality feel that is so much a trademark of the Samuelson Furniture brand
Samuelson Furniture adds to its sales team
(Paterson, NJ. - June 22, 2010) Samuelson Furniture adds to its ever expanding team of professionals. Ron Kaminski of RK Resource Group will be covering residential sales for the state of Florida. Carol and Bob Ranno of Minosa Cove Designs will cover contract sales for DC, MD, VA and DE, and Sara Forsyth will support Northern Virginia and DC. JoAnn Schab of JoAnn Schab & Associates is our Hawaii representative. Leslie Ann Cone and George Cone of A&D Studios will be handling contract sales in WA, OR, ID, MT, WY and AK. For the states Texas and Oklahoma, Joe and Lauren Macnack of Macnak & Associates will represent our residential sales. These new individuals bring years of experience to help develop stronger customer relationships and increase sales for Samuelson Furniture.
Samuelson Furniture is renowned for beautifully crafted furnishings built to last a lifetime. The company can trace its roots to a rather humble beginning in Paterson, NJ and a father-and-son team with inspired dreams. Now in its fourth generation, Samuelson offers quality furniture to the professional interior design community. No matter the style, each and every piece has an inspired design and heirloom quality - a trademark of the Samuelson Furniture brand. The Samuelson team assures the highest quality service and a commitment to provide superior quality furniture sure to be celebrated by the users.


Winners of the 2010 Annual Samuel & Rhoda Chalfin
Memorial Scholarship Announced.
(Paterson, NJ. - June 8, 2010) Larry Chalfin, President of Samuelson Furniture, announced the winners of the Annual Samuel & Rhoda Chalfin Memorial Scholarship recently at the NJ ASID dinner held at Mayfair Farms. This years winners were Dorota Cerwas and Farnez Hamedanchian. The New Jersey design students competed in cabinetry design and winners were chosen based on their exceptional creativity. The winner was awarded money to use for either the school or the interior design program of their choice.
The scholarship is named in honor of Samuel and Rhoda Chalfin, the parents of the company’s current president, Larry Chalfin. The New Jersey ASID is grateful to Samuelson Furniture for honoring these students and encourages others to apply for the competition in the upcoming years. For further information, please contact the NJ ASID chapter at 732-787-5981. Samuelson Furniture Inc., a 'to the trade only' Industry Partner of the New Jersey Chapter of the ASID.
Through four generations, Samuelson Furniture has remained true to its roots, built on solid principles and dedicated to creating the finest handcrafted furniture built to last a lifetime. The company offers three distinct furniture collections, Delano, Invincible and Samuelson Contract, with each piece having the heirloom quality feel that is so much a trademark of the Samuelson Furniture brand.

Fine Craftsmanship is Timeless
| Samuelson Furniture is proud to celebrate 75 years, and four generations of manufacturing the highest quality furniture. The company has grown into a leading furniture provider in the hospitality and residential markets and this year celebrates the rich history that brought them to where they are today. |

Samuelson releases a New Generation of Chairs
| Samuelson Furniture unveiled it's breathtaking new collection of seating at the recent High Point Furniture Market, which was designed in (The Studio) at Samuelson Furniture. Each chair is a tasteful expression of style and comfort. The exceptional craftsmanship is evident in the beautiful wood contours, hand rubbed finishes and finely detailed upholstery. A chair from Samuelson Furniture is an investment in an heirloom piece that will be enjoyed for generations. |

Click the images above to enlarge.

Samuelson Furniture embraces Green Initiative
with new "Verified Sustainable" Upholstery Program.
(Paterson, NJ. - March 13, 2009) Samuelson Furniture is making strides towards its commitment to the green movement. The company announced today its launch of a socially responsible contract upholstery program that will be manufactured in the U.S.
Samuelson Contract's upholstery program is an Environmental "Green" Initiative. The initiative includes all lumber that is purchased from the Appalachian region, which has been verified as a sustainable forestland by the U.S. Forest Service. Under the Appalachian Hardwood Manufacturer's new "Verified Sustainable" program, Samuelson can verify the requirement harvested from this region. The steel mechanisms are made from 60% recycled metal and the sinuous seat and back springs are made from 70% recycled metal. All polyester bonded fibers are made from 50% recycled materials.
"Establishing environmental responsibility in creating superbly crafted solid hardwood furniture has been a mainstay of Samuelson for nearly 75 years," stated Larry Chalfin, CEO and third generation leader of the family-owned company. "Our green initiative upholstery program incorporates the company's commitment to responsible manufacturing, sustainable design, and the environment."
Key features of the Samuelson Contract Green Initiative Program include shipping lead times of 6-8 weeks and availability of TB133 fire-retardant foam, for a surcharge. In addition to the green furniture, Samuelson's packaging materials, two inner liners, are made from 15% recycled materials. The company also utilizes reclaimed packaging materials, like cardboard, foam and plastic whenever possible in an effort to limit the carbon footprint.
About the Appalachian Hardwood Sustainable Program
The U.S. Department of Agriculture's Forest Inventory and Analysis research has found that annual timber harvest levels in the 344-county Appalachian Hardwood Region have been substantially less than net annual growth for more than 50 years. Appalachian Hardwood Manufacturers, Inc. (AHMI) has verified data from the U.S. Forest Service that timber harvesting from the Appalachian Hardwood Territory as defined by AHMI is able to meet present needs without compromising those of future generations sustainably.
The Appalachian Hardwood Timber resource includes more than 65.4 million acres in the eastern United States and provides the world with a bounty of the finest hardwood species. AHMI is an association of lumber producers and suppliers who manufacture and distribute the lumber and products from this region.
About Samuelson Furniture
Samuelson Furniture is renowned for beautifully crafted furnishings built to last a lifetime. The company can trace its roots making the finest furniture for the residential market to rather humble beginnings in Paterson, NJ and a father-and-son team with inspired dreams. Now in its fourth generation, Samuelson offers a magnificent collection of traditional and contemporary furniture and is ideally suited to provide custom seating and casegoods for the contract industry. Please allow us the opportunity to show you who we are and what we do.


Our beautiful trade showroom has undergone a makeover!
In addition to exciting new Invincible furniture pieces, we are also excited to
introduce our stunning new Delano contemporary collection. Come see our outstanding
new finishes such as Ritz, Fusion Red and Mother of Pearl. Our trade showroom also
features a Chapman lighting gallery, a beautiful display of Friedman Brothers custom
mirrors, decorative accessories for sale off the floor, and an up-to-date fabric
library featuring new books from Robert Allen/Beacon Hill and S.Harris/Fabricut.
Please contact Laurie Chalfin at 888-289-4489, ext. 228 or by email to schedule an appointment at your convenience.
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Las Vegas Hospitality Design Expo
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