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Challenges of Brand Differentiation
In capturing today’s savvy travelers, design professionals face an increasingly competitive hospitality landscape filled with emerging hotel brands. With a focus on brand identity and brand differentiation, creating an authentic guest experience while meeting a brand’s specific design standards requires a careful balance between what the brand represents and the client’s unique design vision. Ultimately, the goal is to create a memorable, personal experience that sets a hotel

Glenn Haussman
Apr 23, 2019


Bringing Back the Historic Hotel Saranac
Bringing the historic hotel Saranac back to life isn’t easy. Especially if it’s been closed for an extended period. Plus, ensuring the property meets the needs of the current guests while still honoring its legacy is a hearty challenge. Enter Sue Pollio, RSJ Associates, LLC, President and Founder, and an owner tasked with reinventing the Hotel Saranac, which originally debuted in 1927. Now $30 million and three years later, Pollio shares with Samuelson Furniture what the exp

Glenn Haussman
Aug 15, 2018


The Top 10 Reasons we use 3D Renderings in Furniture Design
The furniture industry has gained great benefit from the 3D rendering, photo-realistic process. Producing virtual, high quality images digitally provide clear visualization of abstract concepts, unlimited means of customization, and efficient revision of particular elements of a model. The flexibility of this technology accelerates the approval process while enhancing visual communication with precise and accurate renderings. We asked our design team to put together a list o
ruthchasolen
Jul 23, 2018


Rethinking Technology in Hospitality Design
Technology in hospitality design has become the backbone of the hotel business on many levels. This includes the ways in which properties are operated behind the scenes as well as guest-facing technologies, and of course the latest electronic contraptions hotel customers use when on site. 8383 Custom wall unit showcasing pull out bar cabinet with LED lights, pull out dining table top with 2 ottomans, TV in Mirror, Desk with data ports and closet. Designed with Design Force It

Glenn Haussman
Jun 18, 2018


How to Minimize Redlines in Custom Furniture Design
An important, time saving process of creating a technical drawing in the world of design and architecture is known as CAD, or Computer Aided Design technology. The creation of these precision drawings reduces the probability of human error, provide greater accuracy, and greatly shorten the design cycle. This is how you Minimize Redlines in Custom Furniture Design. From a napkin sketch to final product, a custom-designed furniture piece passes through multiple variances, twea
ruthchasolen
May 29, 2018


Legendary Local Design: 10 Questions with Top Design and Purchasing Pros
Hotel design has inexorably shifted to highlighting the look and feel of the community in which the property is located. This has change the way in which projects are conceived and executed. It’s no longer about fungible design that simply checks off a series of boxes. Rather, it’s about understanding the cultural, historical and visual cues of the individual community; then creating a visual and functional aesthetic highlighting those elements unique to that neighborhood’s

Glenn Haussman
Mar 19, 2018


Spotlight on LED
The notion of what furniture is, and should be, is changing. Sure, visual appeal, comfort, quality and usability remain important. But now there is an additional feature to consider; technology. At Samuelson Furniture, we’ve been ahead of this trend, adding electronic elements to our pieces for years. But it’s not as easy as it looks. Putting the spotlight on LED changes the way product is designed and constructed. Therefore, it is essential to incorporate best practices and

Glenn Haussman
Feb 22, 2018


Are you Trending? Your Peers Thoughts on 2018 Design Trends
As we all get set to maximize opportunity in 2018, it’s critical to understand the trends which could potentially have the most positive effect regarding your business. To get a sense of areas of opportunity in the New Year and the trends behind them, we tracked down some of the hotel industry’s top designers to see which emerging trends they find the most relevant and those they are personally excited to explore. We spoke with three prominent hospitality designers to underst

Glenn Haussman
Jan 23, 2018


CNC Machines - Keeping our Furniture a Cut Above
Keeping ahead of the trends is paramount here at Samuelson Furniture, and to accomplish this we must continually invest in our business. After all, being in a family owned and operated business for more than 80 years means we never rest on our laurels. We must continually invest in our future to provide our clientele with the most exceptional results and ensure our position as industry leaders for many more decades to come. For this reason, Samuelson Furniture has significant
ruthchasolen
Nov 20, 2017


Quality Upholstery Takes Guts
The upholstery trade as a craft evolved throughout many centuries and various eras as it gradually integrated into the furniture making process. While stages of comfort levels increased, tradesmen provided materials for the covering of chairs, seats and sofas. The coordination of padding, springs, webbing, fabric and/or leather materials covering a wood frame or platform is the essence of this artistic skill. Fabrication of seating furniture requires design aesthetic with t
ruthchasolen
Oct 18, 2017


Maximizing ROI with FF&E
This month we are investigating how those tasked with purchasing furniture approach their role in delivering a long lasting product that pleases both ownership and guests, all while anchoring the in-room experience. We connected with two industry superstars; Joe Motley, Program Manager at Walt Disney World, and Neil Locke, principal at Neil Locke & Associates, and asked them to share their thoughts on the importance of Maximizing ROI with FF&E. How do you think furniture rela

Glenn Haussman
Sep 20, 2017


The Lobby Experience Opens Doors - Q+A with Hospitality Designers
There has been a big shift in hospitality during the last five years. Public spaces in hotels, especially the lobby, are officially the front and center attraction. While they have always been the first thing guests see, there is a new focus. This relates to setting the stage for experience while simultaneously creating engaging spaces where people want to hang out, and importantly, spend money. Ritz Carlton San Juan Puerto Rico - Streetsense Therefore, it is no surprise; th

Glenn Haussman
Aug 21, 2017
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